Let’s get everyone
work ready.
Facebook uses BigSpring for product training at scale
The Challenge
Social media networks are becoming the primary news source, and this trend is accelerating. But, journalists don’t have access to up-to-date learning and product knowledge in the rapidly digitizing media world. This knowledge is critical to creating impactful journalism safely.
The BigSpring Solution
Facebook’s first ever mobile-first program trains journalists and newsroom teams with the basic skills required to effectively operate on Facebook. It also helps train journalists with the tools and knowledge to stay safe online. BigSpring provides data-light mobile training and high velocity deployment of custom content in local languages.
The Results
Facebook reached over 4,000 journalists and news industry professionals in Bangladesh in on-the-go urban areas as well as low bandwidth regions.
in 5 months
“This program highlights how we can take accurate information to an even bigger audience using best practices and the latest publishing news.“
“The fact that we can make this available via a mobile platform, through BigSpring’s technology, ensures that the program can reach more journalists across the country more rapidly.”
Google uses BigSpring to rapidly create skills at scale
The Challenge
The Google Ads team releases over 2,000 feature updates a year. The practitioner ecosystem needs to be equipped at the speed of new innovations to adopt and best utilize the product.
The BigSpring Solution
BigSpring delivers high velocity product training at pace with innovation. It is available on mobile and web for people on-the-go. Peer coaching and bite-sized content by experts build best practices that come from the Google ecosystem.
The Results
“This is learning that keeps in mind that I have a day job.”
"I was working on a pitch, and I was able to quickly pull out the key points from snackable format content. I found these really useful as concise points for client discussions.”
BigSpring is built to back your growth.
Reach
"We can reach people we couldn't reach before."
Speed
"Our product readiness was delivered 3x faster at 2x scale."
Measurement
"We've used BigSpring's analytics and contextual learning to optimize marketplace metrics."
Get your teams work ready and your business growth ready
Case Studies
AXA uses BigSpring as a single channel for daily updates on product training, comms and engagement
The Challenge
AXA Singapore manages an ecosystem of thousands of insurance financial consultants and employees. AXA shared product updates and regulatory training through email and in classrooms. Low email open rates and COVID made it difficult to remain productive.
The BigSpring Solution
AXA uses BigSpring for deployment of mobile-first, personalized learning for product training and announcements in a single channel. BigSpring allows measurement of impact and proficiency created by content from in-house and external sources.
The Results
AXA pushed out 3x more updates, 2x faster with up to 2x more engagement. Teams met all sales quotas and regulatory requirements in a hard shift to digital through Covid.
“It is good to refresh my knowledge on certain products. Some updates regarding product changes also help to give us the big picture, so that it is easy to convey these updates to the customers.”
“Our Sales Directors use BigSpring as a recruitment tool…show the app with all the product content to the recruits, no worries if they have no experience."
Leading Cloud Platform uses BigSpring’s rapid onboarding to accelerate productivity
The Challenge
A Leading Cloud Platform has a fast-growing team of globally distributed business development representatives (BDRs) across employees and vendors. The lack of standardized enablement, work-from-home model, and limited visibility into proficiency constrained growth.
The BigSpring Solution
BigSpring enables BDRs to receive standardized onboarding, learn by doing and receive rapid, personalized coaching. Peer-to-peer learning is at the center of the experience to reinforce best practices from within. With digital onboarding, content is always refreshed - yesterday’s best practice becomes today’s norm.
The Results
100% of BDRs use BigSpring because its engaging format (versus earlier’s websites and workshops). 96% of BDR received review and feedback from coaches for faster time to productivity.
"I feel like the use cases of BigSpring on our side are endless in terms of the areas of opportunity.”
“BigSpring was easy to navigate, great for standardizing onboarding for our business development reps across the region. The content creation process was seamless!”
See how it works.
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